Realtors should refrain from claiming that their services are free because, in reality, they are not. It is essential to acknowledge that realtors receive compensation from various sources. While clients may not directly pay an upfront fee, the realtor’s commission is typically factored into the overall transaction costs. This commission, agreed upon in the listing agreement, is paid by the seller upon the successful sale of a property. By being upfront about this compensation structure, realtors can foster transparency, build trust with clients, and ensure a clear understanding of the financial aspects involved in their services.
